How we increased inbound MQLs by 463% in 12 months with growth marketing and a limited budget

Amaya Woods
9 min readJul 2, 2021

This article is based on my experience working in growth marketing for Chaser, a B2B SaaS platform in the receivables space where we increased marketing qualified leads by 463% from May 2020 to May 2021. Whilst this is based on my experience marketing our SaaS solution, I hope many of the findings and lessons learned will be…

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Amaya Woods

Growth Marketing Manager at the leading receivables SaaS fintech, working in and writing about B2B tech marketing.